As Steve and I slow down a bit from our usual hectic fair and orders schedule, we have found ourselves in the same boat with many other craftspeople in this digital age. The shows are a wonderful hands on method of meeting and communicating with our admirers. Their value really can't be replaced. The wholesale shows have been invaluable for exposure to gallery buyers. However, we are currently planning on capping our show exposure to 4-5 this year.
So how to get the work out, as they say? Quality web exposure has become quite allusive. The process resembles a prolonged and vague chase after a carrot. The options available to us as consumers are increasing in numbers. The ability of a small business person to skate on this surface is tenuous at best.
Still, this is the world we live in. Our survival depends on our developing a loyal following either locally or nationally. Hand made pottery for the hand made collector.
To increase the exposure of more of our one of a kind work, we'll be placing some more of it on the website. I've started already with adding a separate page entitled 'NuNouveau'. The name itself is derived from my being inspired by the original Art Nouveau movement, especially manuscript illustrations. There are many other influences of course, botanical forms and travel/cultural exposures. I've been making these pieces for a while and actually some of my very first work in clay was along this line of fantasy. On the current page you will see just a few pieces but several views of those pieces. Once they are purchased, they will be removed.
In the near future, I'll be adding and subtracting from the 'More' page bringing it more in line with our stock and reflecting more of Steve's experimental pieces that we usually only bring to shows.
So, fix yourself a cup of coffee or tea and biscuit and take a look at our NuNouveau page, accessible from the Showroom of our website
www.jemerickartpottery.com
